LED stelas


The Visuals team elaborated a management system and content for urban LED installations. Hundreds of diode stripes are situated in space and make a vivid 3D image. Stelas were situated one by one or in groups.

We set and launched the equipment, elaborated interactivity and maintained the objects work throughout the year.
THOUSANDS OF LED LIGHTS


PLATFORMS


LED constructions were situated in the most popular walking places of Moscow - in "Zaryadye" park, on Vorobyovy Gory observation point, before an entrance to Gorky Park.
Moscow central platforms
Throughout the whole year we created new content for each city holiday and have made six big thematic cyc;es for the fest ambience.
All year round
LED STELLS


INTERACTIVE STORIES DURING THE 2020
We created an easy-to-use interactive system. Everyone could launch any story he or she likes using QR code from their mobile devices. If there were too many willing to try, they were placed in a digital queue.
Interactive graphics
1. POINT YOUR CAMERA TO THE QR CODE
2. CHOOSE A STORY
3. WATCH IT!
STORIES FOR EACH HOLIDAY!
EASY STEPS TO RUN THE SCRIPT
The Visuals team experience allows us to admit with full responsibility: a special content can be elaborated for any event - for an urban or a cooperative fest, for a cultural festival or even without a reason to visually enrich the space.


Before the New Year, we were reminding citizens how many days were left before the holiday and covered streets with snow when the weather let us down.

Congratulations on Victory Day and gave the opportunity to launch a salute in memory of the exploits of the people.

«y the Easter holiday, candles, Easter cakes and multi-colored painted eggs appeared in the content.

Not only popular holidays were decorated, but Moscow city festivals. Welcomed spring with music.
New year
Credits
Regina Poshneva
Producer:
Mikhail Likov
General producer:
Ilya Faizov
Account director:
Visuals
Content and tech. setup:
Petr Mishin
Art director:
Eugeny Berezin, Svetlana Didenko
Designers:
Anatoly Youncevich
Technical director:
Maxim Popov
Backend developer:
Denis Akopov, Anton Sosulnikov


Developers:
Economiton
Client:
Technical manager:
Semen Onistchenko
Engineers:
Ivan Chumakov, Alexander Filin


Motion designers:
Alexander Ugodnov, Petr Mishin